Tag freshminds

Effective online communities – the benefits and challenges: a summary of our breakfast seminar

Last week FreshMinds hosted a breakfast seminar on using online communities to gain insight from consumers, attended by insight professionals from a host of global brands including Visa, Samsung and Virgin. The event kicked off with a talk from Wendy Lewis, Online Community Manager at the Greater London Authority (GLA). Wendy manages Talk London, a

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5 apps to help you get around London during the tube strike

Every week we bring you the FreshMinds Friday picks – ideas to help you make the most of digital technologies and understand how they are helping brands to grow and innovate. Ahead of next week’s proposed tube strike, we’re looking at 5 great apps to help you get around London without having to use the underground. Barclays Cycle Hire Allowing

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Digital trends round-up – April 2014

Each month we bring you the FreshMinds Digital Trends Round-Up – a summary of innovations, new technologies and the latest digital trends to help you navigate today’s fast-paced, tech-enabled world. This month we’re examining consumer trust in brand generated content, Facebook’s rumoured move into the mobile payments space and brands using instant messaging platforms to

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