Category Social business

Agile Innovation Update October 2014

Each month we bring you the FreshMinds Agile Innovation Update. This month we’re looking at Unilever’s pilot of a wearable device, the price consumers put on their data, a new partnership between mobile payments company Zapp and a number of British retailers, reports that Facebook is planning a peer-to-peer payments service and innovation trends in the European food and drink industry. Unilever

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Changing consumer expectations force automotive brands to become more agile

As technological innovation continues to disrupt industries and consumers’ expectations continue to rise, businesses are constantly looking at ways to quickly to keep up with consumer’s rapidly changing behaviour. One industry that has seen an evolution in consumer behaviour is the automobile industry. The internet has impacted how consumers think about purchasing a car. A

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