Category Customer experience

Where are the current use cases for VR? Our view from the Virtual Reality Show

Virtual reality technology’s current capabilities are impressive, but its purposes and use cases are not yet obvious or clearly defined. This was our verdict after attending the Virtual Reality Show in London in April 2017. Whilst the demonstrations on show were very clever, many are not (yet) truly meeting consumer or business needs. This is

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54 Hours. No Talk. All Action. 4 Lessons In Mentoring A Startup

This time last week, I was on my way to Manchester to attend my second ever Startup Weekend. And it was mind-bogglingly brilliant! At the first event I attended last month, I was a participant, working to create a market-beating product in just 54 hours. This time, my FreshMinds colleagues and I were invited back to be mentors,

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