Category Product development

4 lessons from Start Up Weekend that changed my views on innovation & tech

Last weekend I spent 54 hours with total strangers, voluntarily working into the wee hours of the morning, all in the hope of creating a market-beating product consumers had never seen before. The reason behind this madness? Start Up Weekend: an event powered by Google for Entrepreneurs and facilitated by Techstars, which supports wannabe entrepreneurs

Continue Reading >

5 killer ideation techniques

In our last blog post we explored the phenomenon of patterning, a biochemical process in the brain, which can inhibit creative thinking. To overcome patterning, we need ideation techniques that encourage respondents to think creatively and generate a wealth of ideas. Here are 5 of our favourites: 1. Corporate takeover Corporate Takeover is a technique which encourages

Continue Reading >

What is lean startup?

In previous blog posts, we’ve explored a number of innovation frameworks including blue ocean strategy and design thinking. In this blog post, we investigate another influential innovation framework: lean startup. The lean startup was made famous by Eric Ries in his 2011 book of the same name. Originally designed as a methodology for helping tech

Continue Reading >

← Previous Page