Category Mobile

5 disruptors shaking up the grocery industry

Every week, we bring you the FreshMinds Friday picks – ideas to help you make the most of digital technologies and understand how they are helping brands to grow and innovate. This week we are looking at five companies that are using technology to transform the way we shop for groceries from e-commerce giant Amazon to relative newcomers Instacart. Amazon Fresh

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How digital technologies can transform education in India

eLearning is one of the largest growth areas in the global education market and is estimated to reach $169 billion by 2018, according to research by the Global Industry Analysts. A significant part of this growth is the rise of Massive Open Online Courses (MOOCs), which have expanded opportunities to access high quality education regardless of

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Do you tweet whilst you eat? How food and drink brands are experimenting with social media

Tweeting for free drinks? Photo-sharing for free food? Earning positive reviews and ‘shares’ on social media are becoming so important to brands that they are rewarding customers with meals on the house. Weight Watchers recently opened a pop-up café in London, the Feel Good Café, where customers who share a photo of, or write a

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