What will the automotive industry look like in 2025? A Q&A with Volvo’s Andreas Strasser

“Once electric cars have a 500km range and a 30 minute recharge time, we’ll see a changing of the tide in consumers’ attitudes towards electric” says Volvo’s Head of Research and Automotive Strategy, Andreas Strasser. As part of the Market Research Society’s Automotive Research Conference our Head of Automotive Research, Bianca Abulafia, and Account Director,

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3 examples of radical innovation

In our previous blog posts, we’ve explored examples of incremental and breakthrough innovation. Now it’s the turn of radical innovation. Radical innovation involves harnessing new technology and a new business model simultaneously and as such, is very rare – only about 10% of innovations fall into this category. So who’s achieved this? In this blog

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How will changes in auto affect the insurance industry? A Q+A with Direct Line’s Dan Freedman

“The winners in this changing landscape will be those that get the customer experience right” says Direct Line’s Dan Freedman We had the chance to chat all things auto at the MRS Automotive Research Conference with a panel of experts including Direct Line’s Director of Motor Development, Dan Freedman. We caught up with him to

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