What does the future hold for chatbots?

In our latest report, Tech Trends Transforming The Insight Industry, we identified chatbots as a key area to watch. Chatbots are being used by brands to help consumers do everything from finding their nearest store to checking opening hours, but they’re still a relatively early-stage technology. So what’s next for chatbots? From customer service to

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What’s Hot (In the Mind of a Teenager)

FreshMinds had a recent guest blogger, teenager Kofi Quinnell, who was here on work experience! A lot of our recent projects have been focused on youth and kids, and how to better understand today’s teens, so we figured this was a perfect opportunity to gain some insight. We asked Kofi to tell us “what’s hot”

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5 organisations that embrace the potential of chatbots

A recent FreshMinds report identifies chatbots as one of the four rising tech trends set to transform the insight industry. Explore how popular companies, such as Duolingo, Airbnb, Estée Lauder, KLM and Penny utilise chatbots to drive innovation. 1. Duolingo: education at your fingertips Learning a foreign language can be a daunting experience, but with

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