Research launch: tech trends set to transform the insight industry

Today sees the launch of FreshMinds’ latest research: Tech Trends Set To Transform The Insight Industry.

Designed to help insight teams cut through the noise and keep up with the tech developments that really matter, our report looks at four key trends: voice, chatbots, facial recognition and augmented and virtual reality.

Combining desk research, expert interviews with the founders of leading tech startups and FreshMinds’ own analysis, the report seeks to explore the future of these trends as well as their implications for the world of research.

Could chatbots be on course to replace insight managers for some tasks? Where will augmented reality add value to research? These are just some of the questions we explore. To find out more, download the report.