5 things fashion brands need to know about today’s teenagers

In our latest research, Teens in 2017, we sought to help brands get closer to 16 – 19 year olds. As the spenders of tomorrow, this is a crucial consumer group to connect with.

Over the next couple of weeks we’ll be digging into the data to provide industry-specific insights about teens and their expectations of brands. We’re kicking off with the fashion industry. So what do fashion brands need to know about today’s teens?

Want to know more about teenagers and what brands can do to better appeal to this age group? Download our report, Teens in 2017.